About Refine + Conquer


Hello, I'm Lisa.

It’s great to “meet” you!

You can call me: a witty gal, a creativity cheerleader, a project manager… Yet, I’m most invested in researching and writing!

I've discovered a great affinity for working with purpose driven creative solopreneurs and small businesses who have found success and are now ready to turn up the volume! I create attractive and compelling story centered content to help my clients maximize their impact. 

A former college composition professor and creative type, I founded Refine + Conquer to help clients evolve their brand voice to communicate clearly with their audience(s). I’ve found my years as a teacher and project manager very helpful in amplifying my clients’ communications.

I live in Cleveland, OH but spent a few years in Milwaukee, WI completing graduate work at Marquette University. While not writing, you can find me reading contemporary fiction, walking in nature, seeking my zen, trying to get a laugh out of others, and tending to the requirements of raising children and family pets!

Refine + Conquer is here to help your Brand and content shine.